I'll never forget the night that everything really changed. It was my wife's birthday, March 11th. I took her out for dinner at a lovely restaurant in South Minneapolis, and for a couple of blissful hours, over exotic cocktails and delicious food, we unplugged from the loudening noise of a worrisome outside world. After we walked out of that restaurant, there would be no more tuning out. Stepping out from the darkly lit building, I looked down at my phone, and tried to process the sudden rush of stunning headlines: WHO declares global pandemic. NBA suspends season. Trump addresses the nation. Tom Hanks has coronavirus. Tom Hanks! It all happened on the same day, like a floodgate bursting. And the ensuing deluge has since uprooted almost every sense of normalcy we once knew. Around that time, I stopped going into work, as did most others around the country. I haven't gone back since, save for the odd trip to water a plant or record a video in an empty office. TopRank Marketing has been in WFH mode for more than five years now. Sorry, did I say years? Months. Needless to say, I know we are not alone, which is why I thought I'd offer a look at my typical day as a content marketer in the (ugh) "new normal," and share some helpful things I've learned. We're all figuring this out as we go.
Takeaway: Work/life balance can be tough during these times. (It’s often cited in surveys as one of the biggest challenges for full-time remote workers.) Don’t force yourself to instantly flip a switch. Find a comfortable routine that works for you.
Takeaway: Flexible work is becoming the new norm. Free yourself from the constrictions of a 9-to-5 workday and determine a schedule that facilitates your best work (while still being there for your teammates and clients as needed).[bctt tweet="“Overcome WFH distractions by embracing asynchronous work to the extent possible.” @NickNelsonMN #ContentMarketing #WFHtips" username="toprank"]
Takeaway: Maintaining consistent and constructive communication is one of the toughest challenges for distributed teams. The best way to foster remote collaboration is to … collaborate. Work together to develop practices and protocols that best align with everyone’s preferences.[bctt tweet="“The best way to foster remote collaboration is to … collaborate. Work together to develop practices and protocols that best align with everyone’s preferences.” @NickNelsonMN #ContentMarketing #WFHtips" username="toprank"]
Takeaway: Find activities you enjoy to break up your workday and keep your mind fresh. Whether it’s exercise, a hobby, or simply unplugging, working from home provides the freedom to step away. And embracing asynchronicity enables you to distribute your work throughout the day.
The post A Day in the Life of a Content Marketer During the Pandemic: Challenges and Tips appeared first on Online Marketing Blog - TopRank®.